BACKGROUND

Baseline Advisor allows spas to continually monitor and evaluate the strengths and weaknesses of their business performance. Through competitive set reporting, your spa is compared in the same categories as your chosen competitors, providing an even clearer picture of where your spa fits in this competitive environment. Monthly reporting helps you determine what areas you need to improve, and what spa services you should take advantage of to gain more customers.

The Spa Performance Report is not a global industry report. Your spa receives direct analysis and comparisons focused on your monthly operational data.

BENEFITS

By analyzing your spa's performance against your competitors, you will have a better understanding of what products or services you should offer; how you can market them effectively; and how to best position your business.

• Monthly reporting—provides a continuous view of your spa's performance, allowing sales teams and management to make corrective action.
• Competitive set analysis—goes well beyond standard P&L statements and accounting reports to provide insight on how your company is performing against your competitors.
• 100% Independent research—ensures unbiased, accurate reporting tailored to your spa business—not the spa industry.
• Comprehensive—and actionable. Uncover opportunities for cost reduction, as well as performance and productivity improvements.

Monthly Spa Performance Reports are extremely intuitive with concise key performance indicators (KPIs), detailed treatment and revenue analysis, and key performance ratios with competitive set comparisons.

THE BOTTOM LINE

Baseline Advisor helps you leverage your strengths and understand your weaknesses. Provide your management team with timely, independent research allowing them to make faster—and accurate business decisions.
Contact us at (800) 861-1354 to begin today.

BACKGROUND

Baseline Advisor Reports measure and track the performance of golf course facilities compared to their competitors.

Golf course managers have always been able to track their own course revenues and rounds played, and typically compare performance to prior year results. However, those measurements alone do not provide enough information for proper evaluation. For example, if course revenues were up 3% over the same period prior year, management may interpret that figure as positive. However, being able to see that golf courses within their competitive set increased revenues nearly 8%, management can quickly realize they are not competing effectively.

Our Golf Course Performance Reports were developed to track individual course KPI's along with custom competitive set data, providing insights not available from in-house reporting or from regional industry benchmark reports.

BENEFITS

• Custom competitive sets—allow you to measure course performance against your direct competitors.
• Current and historical data—compare KPI's including rounds played, revenue/round (RevPUR), revenue/available tee time (RevPATT), course utilization, revenues from course fees, pro shop merchandise, food and beverage, and more.
• Performance tracking—reports are clear and concise, indexing and ranking your course performance and KPI's against your selected competitors..
• Intuitive and timely—actionable reports delivered directly to your email.

THE BOTTOM LINE

Baseline Advisor Golf Course Performance Reports provide comprehensive information enabling management teams to fully understand and track the details of their performance. Analyzing individual course KPI's in relation to your key competitors provides a comprehensive view or your strengths, weaknesses, opportunities and threats in your local market.
Contact us or phone (800) 861-1354 to begin today.

BACKGROUND

Please visit www.baselineparking.com for full informtion.

Baseline Advisor's Parking Management Reports were developed to allow owners and operators of parking facilities to quickly and easily determine competitive rate structures, track performance against the competition, and continually evaluate their competitiveness within the industry.

As a parking facility owner or operator:

1. How do you determine the best rate to charge your customers?
2. What is the average ticket rate at your competitors' facility?
3. Are my services and rates competitive compared to the parking facility down the street?
4. Do you know if demand for parking is increasing/decreasing for my competitors?
5. Are your competitor's marketing efforts impacting your market share?

Many parking facilities, both large and small, conduct informal surveys or "call arounds" with local parking establishments hoping to determine competitive parking rates and gauge availability. Now, Baseline Advisor Reports enable parking facilities to easily track their KPI's (ticket rate, occupancy, turn ratios, etc.) against their competitive set.

BENEFITS

Timely analysis compares your performance, rates and statistics with your competitive set.

• Track performance against your custom competitive sets.
• Daily, weekly and monthly reports track KPI's including occupancy, ticket rates, turn ratio, etc.
• Daily metrics and analysis provide timely insight needed to address the challenges of maximizing day-to-day profitability.
• Current and historical revenue tracking and comparative analysis.
• Comprehensive and actionable reporting—providing the insight you need at a glance.

THE BOTTOM LINE

Accurately understanding your competition is key to staying competitive. Parking facility owners and operators now have timely information allowing them to quickly and accurately set competitive rates based on market availability, analyze performance compared to competitors, and provide a daily snapshot of their market.
Contact us or phone (800) 861-1354 to begin today.